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Contact us

Connect with Our Science Experts Today

  • Hillsboro, OR

  • info@yoanneclovis.com

  • /in/yoanneclovis

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Frequently asked questions

Our services
Do you provide services for both B2B and B2C companies?

Our primary focus is on strategic science communication for post Series B biotech startups, which typically involve B2B relationships, but can include patient-focused and investor messaging. We leverage extensive industry knowledge to meet the specific needs of this sector.

What is the process of developing a brand strategy?
What is the process of developing a brand strategy?

 

Our process as a science communication consultant is highly collaborative. We speak with your team and, when possible, your clients, to understand your business and the science behind it. We then deliver an expert assessment to identify opportunities for improvement, followed by strategic messaging to bridge the gap between complex science and effective marketing, and targeted copywriting tailored for biotech audiences to create relevant and accurate content. This comprehensive approach ensures a tailored, actionable strategic plan that aligns with your business goals.

What services do you offer in strategy consultation?

We provide comprehensive biotech branding, marketing and sales enablement solutions including website audits, communication assessments, and the development of targeted marketing messages and content that effectively establish brand awareness, communicate product benefits, and enhance lead conversion and sales.

Expert insights to get you started
How can I craft a strong value proposition for my life science company?
If you’re struggling to boost your biotech startup’s growth or if you're not achieving marketing KPI goals like brand awareness and lead conversion, a focused brand strategy to reset your communication approach could greatly enhance your biotech audience engagement and boost your marketing effectiveness.

  • Identify and highlight your unique selling points and competitive advantages. 

  • Clearly communicate the benefits of your products or services and differentiate your brand from competitors.

How can I understand my audience better in the life science industry?
Conduct thorough market research to gather demographic and psychographic data. Identify the specific needs and pain points of different audience segments to tailor your messages effectively.
What services do you offer in strategy consultation?

We provide comprehensive biotech branding, marketing and sales enablement solutions including website audits, communication assessments, and the development of targeted marketing messages and content that effectively establish brand awareness, communicate product benefits, and enhance lead conversion and sales.