Your science is bulletproof. Is your narrative?
Before your next advisory board, Series C, or partner meeting, every function needs to tell the same story about your science. I build the architecture that makes that inevitable.
10+
YEARS INSIDE US BIOTECH
You don't have decades to build the coordination infrastructure that pharma built from scratch. I deliver it in months.
You're in the right place if:
Your teams give different answers about your science depending on who's in the room.
You've tried agencies, internal meetings, and official decks. Nothing has stuck
You have a high-stakes external conversation approaching and the story isn't ready.
You're spending more time reconciling versions than doing the strategic work you were hired for.
Applications
I work with Phase II-III pre-commercial biotech companies in oncology, neuroscience, immunology, rare disease, and gene therapy.
If your company has raised $30M+ and is approaching a pivotal external moment, we should talk.
"Yoanne's input on how to communicate our product through our homepage was just elite. Some of the most impactful professional input I've ever received."
"We get compliments on our website and pitch deck all the time. Potential partners come to the table with a clear understanding of who we are and what we do."
Expertise You Can Trust.
Partnership With Results.
You need more than just a marketing consultant; you need a strategic partner who truly gets your world.
Scientifically Sound Messaging
We don't just talk marketing and sales. We respect the nuances of scientific accuracy, IP, and regulatory landscapes in biotech and medtech.
Strategies that Drive Sales
Move beyond disconnected tactics and gear up for sustainable growth. We provide you with the tools to move forward independently or with our support.
Communication & Transparency
We value your time. Our clients are always clear on current efforts and next steps. We are highly flexible, adaptable, and committed to simplifying your growth efforts.
Credibility & Connection
Our approach builds the credibility you need to stand alongside larger competitors and helps you connect authentically with your ideal customers.
1 Year to Acquisition
I led brand strategy for C2i Genomics C2Intelligence platform, positioning their MRD platform for a successful acquisition by Veracyte.
- Led the development of the platform's visual and verbal expression
- Directed the creation of customer-facing materials
- Supported launch strategy and execution
- Strengthened brand equity, leading to acquisition
Activation Successful Go-to-Market
I helped a biotech pivot from product- to service-based model by delivering a GTM strategy and securing a key CRO partnership in 2 months.
- Conducted rapid market research
- Led Tiger Team of engineers
- Developed brand identity and launch materials
Penetrate New Markets
I helped scale flagship product revenue 5x by building the sales pipeline and inbound engine from the ground up.
- Led product launch and sales development
- Created inbound marketing content
- Built the customer success function
- Increased sales funnel from $0 to six figures
The Strategic Path To Accelerated Growth
We bridge the gap between scientific innovation and market success. We go beyond tactics, building robust, data-driven strategies that transform your market presence.
How it works:
- DIAGNOSE where the story fragments across functions.
- BUILD the unified narrative architecture.
- STRESS-TEST it before you walk into the room
Some of the companies we’ve had the privilege to help grow
Exact Sciences
Personalis
Chan Zuckerberg Initiative
C2i Genomics
MedGenome
Avobis Bio